Audience buying eliminates waste

How do I get started:

Create a free account.
Place the pixels we provide on your site. This allows us to see what’s converting.
Choose the audiences you’re targeting and create a campaign. We make it easy.
Our platform will optimize the sites and placements you run on to meet your ROI goals.

If it seems like too much time and money to sort this out, our Audience Scores targeting option makes it easy to get the best of the ad exchanges while we do the heavy lifting.

Reach your target audience with more relevant ads. Audience buying eliminates waste and improves ROI by converting low-cost, untargeted media into the highly targeted audiences you’re trying to reach.

We make it easy to combine media from the major ad exchanges with anonymous data from third-party sources. We have partnerships with Exelate, TargusInfo, AlmondNet and Bluekai. Additional integrations are on the way.

Know the audience segments you want to target?

The types of data we integrate include:

Intent data

In-market shoppers
in-market travelers
In-market auto-buyers
and more

Hobbies & interests

Gadget geeks
Cooks
Auto enthusiasts
Stocks & finance
and more

Demographic data

Age
Gender
Race
Household income
Presence of children
and more

Looking for advice on the segments that are likely to work?

Create a free Audience Profile »We'll automatically identify the data segments that are predictive of your best customers. audience_buying-small

Browse pre-built Audience Profiles »We have identified the top segments for a selection of popular advertiser categories, which you can immediately target. audience_buying-small